Services Management

Total Services

Today's Appointments

Total Clients

Staff Members

Your Services

Service	Duration	Price	Deposit	Category	Status
💉 Anti-Wrinkle Treatment Smooth fine lines and wrinkles	30 min	£250	£50	Active	45
✨ Dermal Fillers Restore volume and enhance contours	45 min	£350	£75	Active	38
💬 Consultation Discuss your aesthetic goals	30 min	£50	£25	Active	28
🌸 Microneedling Stimulate collagen production	60 min	£200	Active	16

💉

Anti-Wrinkle Treatment

💉 Injectables

Duration

30 min

Price

£250

Deposit

£50

✨

Dermal Fillers

💉 Injectables

Duration

45 min

Price

£350

Deposit

£75

💬

Initial Consultation

💬 Consultations

Duration

30 min

Price

£50

Deposit

£25

🌸

Microneedling

🌸 Skin Treatments

Duration

60 min

Price

£200

Deposit

£50

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Today's Appointments

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Customer Insights

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VIP Clients This Week

Sophie Williams

14 visits • Last: 4 days ago

Charlotte Brown

12 visits • Spending: £3,850

Rebooking Behavior

Avg Days Between Appts 28 days

⏰ Follow-up Patterns

Within 2 weeks 15% (Botox)

3-4 weeks 45% (Maintenance)

8+ weeks 22% (Occasional)

Insight: 68% of Botox clients book their next appointment before leaving

Punctuality Analysis

85%

On Time

10%

Early

Late

Always Early 🌟

Jessica Miller 15 min early avg

Grace Taylor 10 min early avg

Alert: Emily Johnson averages 8 min late - consider buffer time

Treatment Loyalty

Sophie Williams

15 appointments

100%

Botox Loyal

Amelia Davis

6 appointments

Explorer

6 different treatments

Charlotte Brown

12 appointments

83%

Facial Focused

Opportunity: Amelia is trying everything - recommend a package deal!

Booking Patterns

How Far in Advance?

Same week 18%

1-2 weeks 42%

2-4 weeks 28%

1+ months 12%

Note: Last-minute bookers often prefer Saturday slots

Seasonal Patterns

🌸 Spring Surge

March bookings up 35% for wedding prep

Top treatments: Hydrafacial, Dermal Fillers

☀️ Summer Slowdown

July-Aug quieter - good for maintenance

Focus on: Laser Hair, Skin treatments

🎄 Holiday Prep

November peak - festive facial boom

Book 3-4 weeks ahead for Dec slots

Charlotte B. books her "winter refresh" same time every year

Top Clients by Lifetime Value

🥇

Charlotte Brown

12 visits over 18 months

£3,850

🥈

Sophie Williams

15 visits over 24 months

£3,750

🥉

Emily Johnson

8 visits over 12 months

£2,800

Amelia Davis

6 visits over 8 months

£1,200

Jessica Miller

4 visits over 6 months

£900

Charlotte's birthday is next month - send a VIP discount code!

At-Risk Clients (54+ days no show)

Grace Taylor

Last visit: 67 days ago

Lily Wilson

Last visit: 82 days ago

Action: Send "We miss you" offer with 15% off next treatment

Aftercare Templates

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Template Name

Linked Service (Optional)

Link this template to auto-suggest after appointments

Email Subject

Send Timing

Auto-send on appointment completion

Automatically send when appointment is marked complete

Email Body (HTML)

Available variables: {{client_name}}, {{business_name}}, {{appointment_date}}, {{service_name}}

Plain Text Version (Optional)

Template Active

Send Test Email

Send test to:

Send Aftercare

Select an aftercare template to send to

Aftercare Template

Send Timing

Business Performance Analytics

Total Revenue

£12,450

+15% vs last month

Net Profit

£8,920

+22% vs last month

Profit Margin

71.6%

+4.2% vs last month

Utilisation Rate

87%

+5% vs last month

Revenue & Profit Trend

Revenue by Service

Anti-Wrinkle (40%)

Dermal Fillers (30%)

Microneedling (20%)

Other (10%)

Time Performance Analytics

156

Total Hours Worked

£79.80

Avg Revenue/Hour

£52

Avg Treatment Value

94%

Slot Utilisation

Weekly Booking Heatmap (Peak Hours)

Time/Day

Mon

Tue

Wed

Thu

Fri

Sat

Sun

9:00

85%

92%

78%

88%

95%

65%

20%

12:00

70%

75%

82%

90%

88%

80%

15%

15:00

88%

95%

90%

92%

85%

70%

10%

18:00

72%

68%

75%

82%

78%

45%

Staff Performance

Staff Member	Total Revenue	Appointments	Avg Treatment	Hours Worked	Productivity
Dr. Sarah Chen Lead Aesthetician	£4,850	48	£101	52 hrs	94%
Emily Watson Senior Therapist	£3,920	42	£93	48 hrs	88%
Jessica Park Aesthetician	£3,680	38	£97	45 hrs	82%

Break Scheduling

Scheduled Breaks

This week

Auto-Scheduled

By AI

Break Coverage

92%

Of peak hours

Staff on Break

Right now

Today's Break Schedule

09:00

☕ Morning Break

Emily Watson • 15 minutes

Completed

11:00

🍽️ Lunch Prep

Dr. Sarah Chen • 30 minutes

Active

14:00

☕ Afternoon Break

Jessica Park • 15 minutes

Scheduled

16:30

🍵 Tea Break

Emily Watson • 15 minutes

Auto

Weekly Break Overview

Mon

breaks

Tue

breaks

Wed

breaks

Thu

breaks

Fri

breaks

Sat

breaks

Sun

breaks

Closed

AI Break Settings

Default Break Duration

Break Frequency

Minimum Gap

AI Smart Breaks: Automatically schedules breaks based on appointment density, staff availability, and historical break patterns.

Break Scheduling

AI-Powered Break Management

Default Break Duration

Break Frequency

How it works: The AI will automatically schedule breaks in your calendar based on your preferences. It learns from your booking patterns and suggests optimal break times. You can manually adjust breaks anytime.

Upcoming Breaks

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Staff Member *

Start Time *

End Time *

Date Type *

Specific Date *

Day of Week *

Notes (Optional)

Communications Setup

Email Settings

From Name

From Email Address

Reply-To Address

Email configured via MoraBookAI master account

SMS Settings (Twilio)

Twilio Setup Required
Each client needs their own Twilio account for SMS. We recommend:
• Create Twilio subaccount per client
• OR use master account with messaging service
• Estimated cost: ~£0.04 per SMS

Twilio Account SID

Twilio Phone Number

Feedback & Newsletter Settings

Send feedback form after appointments

Automatically email clients 24 hours after their appointment

Ask for newsletter consent

Add checkbox on booking form for marketing consent

Feedback Form Preview

How was your experience at Serene Aesthetics?

⭐⭐⭐⭐⭐

Would you like to receive our monthly newsletter with special offers?

Yes, keep me updated!

Photo Management

Total Photos

Storage Used

0 MB

Before Photos

After Photos

Select Client

Sarah Johnson

sarah@email.com

Emma Williams

emma@email.com

Photos for Sarah Johnson

before

Botox • 20 Apr 2026

after

Botox • 27 Apr 2026

Photos encrypted and stored securely in Azure Blob Storage

Pre-Consultation Forms

Pending

Awaiting completion

Completed

This month

Completion Rate

Of sent forms

Overdue

Needs follow-up

Legal Requirement: Pre-consultation forms are required under UK regulations for all aesthetic treatments. Clients must complete this form before their appointment.

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Forms will appear here when clients complete them or when you send them to clients.

Client	Appointment	Status	Sent	Completed	Actions

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Consultation Form Details

Client Information

Name

Phone

Appointment Details

Date & Time

Status

Medical History

Medical Conditions

Current Medications

Cold Sores / Herpes History

Allergies & Sensitivities

Known Allergies

Adverse Reactions to Treatments

Previous Treatments

Previous Aesthetic Treatments

Pregnancy / Breastfeeding Status

Uploaded Photos

Digital Signature

Signed electronically on -

Consent & Data Protection

GDPR Consent: Granted

Marketing Consent: Granted

Staff Management

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Staff limit reached!

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You've reached your staff limit. Upgrade to add more team members:

Solo

£79

1 staff member

Current plan

Partnership

£149

Up to 3 staff

Current plan

AI Business Partner

£299

Up to 6 staff

Current plan

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Clients

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Client	Contact	Last Visit	Total Visits	GDPR Consent	Actions

Client Details

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